Cookie Policy

Cookies are small data files that websites can store in your browser. We also use localStorage and sessionStorage, which can hold settings, sign-in information or session details in your browser. Pixels, scripts and similar technologies may collect information about visits and actions. Cookie consent rules can apply to these technologies as well – they are not limited to files literally called cookies.

Some technologies are set by Zitado (first-party) and others may be provided by our partners (third-party). Their purposes and lifetimes vary.

Analytics and marketing are separate choices. Agreeing to analytics does not automatically mean agreeing to marketing. In the cookie banner, you can choose Reject optional, Customize, or Accept all. Optional categories are not enabled in advance.

This overview describes the technologies used in this version. Some load only when you use sign-in, screening or payment functions. Providers’ own pages may use additional technologies under their cookie policies.

Only technologies that are strictly necessary for the function in question may be used without consent. Any additional purpose must be assessed separately.

Google Tag Manager, Google Analytics 4, Ahrefs Analytics and Meta Pixel are disabled in this version. Consent does not enable them. Any later activation requires the information, purposes and consent categories to match the actual processing.

Google Tag Manager manages the delivery of other scripts and tags. The actual active tags and their purposes determine the information and consent requirements.

Cookies and storage from earlier visits may remain in your browser even when new tags are disabled. This includes Meta-related lastExternalReferrer and lastExternalReferrerTime, which have no documented automatic expiry. You can clear them in your browser settings. Changing browser choices does not automatically erase historical provider data; see the Privacy Policy for your rights.

Campaign attribution and browser storage

After consent to analytics or marketing, Zitado may store first- and last-visit campaign parameters (such as utm_source and utm_campaign) in localStorage under zitado-utm-attribution. These help us understand how a visitor arrived at Zitado. The present code clears this local record when both optional categories are disabled.

Zitado may also use zitado-funnel-event:* entries in sessionStorage to avoid counting the same conversion event more than once during a browser session.

UTM storage expires 30 days after the first recorded campaign visit; later visits do not extend this period. Invalid or expired records are removed on the next read. Only the named campaign fields and a path without query/hash or screening/share tokens are stored. External analytics and marketing tags are disabled in the launch configuration; later activation requires a separate category review.

On your first visit you can reject optional technologies, customise your choices or accept all categories. Consent applies only to the specific purposes you select.

You can reopen your choices at any time using the cookie button in the lower-left corner or Cookie settings in the website footer. Cookie settings are also available in the authenticated Zitado application. Once you withdraw consent, future tracking that requires consent must stop. Withdrawal does not affect processing already carried out lawfully based on valid consent.

You can also delete existing cookies and local browser storage in your browser settings. Doing so may sign you out or reset your preferences.

Cloudflare Turnstile is used during sign-up and login to prevent abuse. During checkout, Stripe may use technologies needed to process the transaction or prevent fraud. These technologies must be assessed individually; they are not automatically exempt from consent merely because a provider uses them.

Stripe’s embedded checkout and billing portal load their own payment and security resources, including hCaptcha. We use these for the payment function you open and do not use payment details for marketing. Stripe may have existing cookies from your own visits to Stripe; these were not necessarily created by Zitado. See Stripe’s cookie overview and Cloudflare’s Turnstile information. Browser storage lifetimes are not the provider’s overall personal-data retention periods.

Where cookies or similar technologies process personal data, the GDPR also applies. We rely on consent for optional analytics and marketing tracking where required. For information about our other personal-data processing, suppliers, international transfers and your rights, see the Privacy Policy.

Contact:

Camonda ApS (registered secondary name: ZELLERT ApS) · Danish company registration (CVR) 43532421
info@zitado.com

We update this Cookie Policy when we change the technologies we use or their purposes. The list must reflect what actually runs in visitors' browsers. Where a material change is not covered by existing consent, we request a new choice.